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Sport ManagementMajor

The sport industry is ever-growing and requires a properly trained workforce. We’ll provide you with the actual skills and experiences you need to succeed in the profession.


What is Sport Management at WVU like?


Since 1981, the Sport Management undergraduate program has prepared students for careers in professional sport, intercollegiate athletics, sport facilities and many other sport-related businesses.

Over the years, our curriculum has evolved with the needs of the industry. Students are required to complete a three-credit internship. The "hands-on" experience provided in the internship becomes an excellent opportunity for students to learn sport business skills while the sport organization evaluates a potential future employee.

While the curriculum emphasizes business and managerial skills, it is also multidisciplinary. Students are required to complete courses from many other schools and colleges across campus, including Media, Business and Economics, and Arts and Sciences.

Sport Management program highlights:

At a Glance

Next Steps

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Fast Facts

What makes Sport Management at WVU unique?

Research and Academic Opportunities

Sport Management students perform action- and field-based research as they design the latest iteration of marketing and business plans. Beta analysis and analytics have become central to the advanced decision making process of contemporary sport organizations. Global and international sport industries appreciate the scientific approach to the growth, development and economic impact sport can have on their quality of life if it is promoted, sponsored and managed properly.

Students complete research-based class projects within the program curriculum. Other students may approach faculty to inquire about additional research opportunities if they desire to do research outside of the classroom.

Accelerated Program
The program has submitted a proposal for an accelerated bachelor's to master’s program. Students and potential students should look on the program website for specific details about this program.

Students accepted into the accelerated program will be able to complete their bachelor's and master’s degrees in Sport Management in four years (including two summers).

Living-Learning Communities (LLCs)

Live, study and pursue outside-the-classroom learning in a residence hall community that shares your interests:

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU. Review the full list of transfer articulation agreements to see if your institution is listed.

Student Organizations

Connect with other students who share your academic interests as a member of:

View all of the student organizations you can join.

Professional Organizations

Network with professionals in your field as a student member of:


How does this degree prepare students for a career?

Here's where some of our recent graduates are working and studying:

  • Baltimore Ravens, stadium operations
  • University of Nevada, assistant equipment manager
  • North Dakota State University, director of event operations
  • Villanova University Athletics, coordinator of marketing and events
  • University of Washington, assistant director of events
  • WVU, football video manager
  • WVU, director of Mountaineer hospitality
  • Ole Miss Athletics, media and public relations
  • Sacramento Kings Premium Services, suite and loft account manager
  • Philadelphia Eagles, premium ticket operations coordinator
  • San Jose Sharks, account executive
  • Denver Outlaws, corporate partnerships coordinator
  • WVU College of Law

Possible Careers

Wondering what you can do with a degree from WVU's Sport Management major? Check out these ideas from WVU Career Services and the Occupational Information Network (O*NET). A median salary is the midpoint of what people typically earn—half of those surveyed earned above the median salary, and half earned below.

This page includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license.


Graduates from this major have gone to work at:


What are the courses like in Sport Management at WVU?

Plan of Study

Check out a program overview, learning goals, course descriptions and suggested plan of study for WVU's Sport Management major.

View the Plan of Study

Popular Courses

SM 345:
Technology in Sport Management

This course provides an understanding of the technological concepts and principles relevant to sport management and provides student with practical experiences in the use of emerging technologies in the field.

SM 350:
Leadership in Sport Management

The purpose of this course is to identify the fundamental leadership behaviors in sport management. This course provides sport management students the opportunity to explore current leadership theories and practices in sport.

SM 370:
Sport Finance and Economics

The purpose of this course is to provide financial and economic overview of professional, collegiate and recreational sports. Students will learn financial structures of sport organizations and various economic principles applied to the sport industry.

SM 375:
Sport in the Global Market

An examination of the role of sports within the broader process of globalization. Its impact on culture, politics, economics and how these influences shape today's sport.

SM 387:
Issues in Sport Studies

An in-depth analysis of critical issues impacting sport and the sport industry.

SM 425:
Sport Facility and Event Management

This course is designed to inform students of the principles and practice of planning, funding, and managing of sport facilities and event management.

SM 486:
Sport Marketing

The study of marketing principles as they relate to sport organizations. Specific attention is focused on the marketing planning process, marketing informational systems, and internal marketing.

Cost and Aid

How much does Sport Management at WVU cost? And how can you save?

Tuition and Fees

Estimated rates for the 2021-22 academic year. Rates are subject to change. Anyone that is not a current West Virginia resident will be charged non-resident rates. That includes international students.

West Virginia Resident
Per Credit $411
Per Semester $4,932
Fall and Spring Semesters $9,864
Per Credit $1,114
Per Semester $13,368
Fall and Spring Semesters $26,736
Per Credit $1,114
Per Semester $13,668
Fall and Spring Semesters $27,336
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Ways to Save

Here is a way for you to save on the cost of attending WVU in addition to university scholarships.

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU.

Review the full list of transfer articulation agreements to see if your institution is listed.

Learn How to Transfer Course Credits


What are the requirements to apply for Sport Management at WVU?

To be admitted to WVU's Sport Management major, you must meet WVU's first-time freshman admission requirements for the 2022-23 academic year. Interested in transferring? Review the transfer admission requirements.

Next Steps

I like this major. What are the next steps?

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Request Information

Want to know more about Sport Management at WVU? Fill out the Request Information form to receive more information about the program and life at WVU.

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